The world is more connected to devices than to people today. The Internet of Things has now become part of our lives, and devices such as Google Home and Alexa have found a place in the comfort of our homes.
But how can we assure a seamless experience for users every single time? In this blog, we are going to discuss how UX design can improve the overall IoT experience.
We all can agree that designing for connected devices is far more complex than web or app design. The root cause for this are connectivity issues and coherent user experience (UX).
In IoT, we are talking about multi-layers design which requires cross-discipline collaboration between technology, design, and business. The designers need to meet the evolving needs of the users by deploying technology enablers, ensuring wider service ecosystem, and providing different business models.
The world is evolving to be interconnected and UX design has a significant part to play. Everyday things are not normal anymore, they are smarter than ever. For example, are you using a Sphygmomanometer to check your blood pressure still? This means that you haven’t heard of iHealth BP5 Wireless Blood Pressure Wrist Monitor. The internet has made a great leap from connecting people to people to connecting things to things. While all this has happened so fast, UX design has a major role to play in the IoT experience.
In order to deliver a seamless experience, as a designer, it is essential to understand the target audience first. Your IoT devices must cater to the desired experience in order to succeed. To improve the IoT experience, your UX design should be improved first. We have enlisted some practices that has proved helpful for designers:
Concentrate on providing benefit on the first three screens to the customer. Immediate benefit helps in engaging the users with your IoT devices and in averting the zero-tolerance zone of the users. Users should be able to achieve their goals in less than 3 clicks, this is a quick tip to improve the IoT experience.
Easy goal achievement
With every interaction take people closer to the end goal. The easiest way to do this is by showing the product’s benefit upfront. When the users see the benefits upfront, they find your IoT product engaging and goals are accomplished far more quickly. For instance, your IoT device might be used for heart rate tracking and follow up. Does your device notify the user upfront in case of irregularities? If yes, your user will be satisfied as with one interaction, his goal is achieved.
Focus on the objective
While the early IoT devices concentrated only on fitness and diet, lately the emphasis has been diverted to productivity. This is a big step into the future as now wearables are becoming a part of work-life and are actually contributing to the business world by enhancing productivity. As a matter of fact, there has been 8.5% hike in productivity of employees equipped with wearable technology. Now that the objective of wearables is diversified, designers will be required to design the wearables that suit and compliment the life of a 9-5 job person.
Privacy is the number one concern in the case of wearables. IoT devices can disclose confidential data about people from the fitness data to important business texts. The more the users can be assured about the data privacy, the better the user experience will be.
Don’t hinge on smartphones and tablets
In order to deliver a supreme IoT experience think beyond smartphones and tablets. IoT apparatuses these days are primitive as they are simply an extension to the smartphone or tablet screen of the user. Make wearable exciting by providing standalone functionalities that might beat smartphones. If not, there are changes which are yet to be made and innovations yet to be enforced. As a designer, you have to think of innovative ways to integrate the wearables in the daily lives of users. Only exceptional user experience will keep the user engaged with your wearables and enjoy the overall IoT experience.
With IOT, everything physical can be made digital. The sad news is the majority of people aren’t aware of IoT. The minority which enjoys the acquaintance of IoT, don’t know how to use it at its best. With these emerging technologies that aim to ease our lifestyle, designers have a high quotient of growth by exploring and shaping a new terrain. User Experience can be leveraged for better user onboarding, data management, and security in the current scenario.
GoodWorks Design Studio has helped brands across the globe to improve the efficiency of their products with a focused UX strategy. If you need help in redesigning the IoT experience for your users, then drop a quick message here.
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